10 Biggest Business Plan Mistakes
By JJ Thomas • Jan 8th, 2008 • Category: Inspiration & EducationCourtesy of Business Week:
1. Company Overview
The Goal: A few concise and compelling sentences describing your company’s purpose/goal.
The Mistake: More often than not, the company’s purpose/objective is vague, common, not compelling. I stop reading here.
2. Pain
The Goal: Identify the specific market pain you will reduce or remove. At the same time, explain why your product or […]
